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    • CommentAuthorFree MemberLigner
    • CommentTimeMay 15th 2008
     
    Ligner

    Hi!

    We are two students from Markedshøyskolen (The academy of marketing) in Oslo (Norway). In our final thesis we are researching on the effect Nike+ might have on the Nike brand. It would mean a lot for us both, if you could spare five minutes of your time to take the survey.

     

    If you answer the survey then you will have a chance of winning Nike running shoes and a Nike+ Sportband. The winner will be announced when the survey is closed.

     

    The link to the survey is:

    https://www.questback.com/patricligner90102736/studentnike/

     

    If there is any question, don’t hesitate to ask. We can also be contacted by mail: VickyMargetts@gmail.com or Patric.Ligner@gmail.com

    • CommentAuthorFree MemberFloridan
    • CommentTimeMay 15th 2008 edited
     
    Floridan

    The survey wasn't too long. I think that Nike is a great company to study when  it comes to thier approach to marketing. Good luck on the thesis.

    _______________________________________________________________________ Floridan
    • CommentAuthorFree Memberianianian
    • CommentTimeMay 15th 2008
     
    ianianian
    did survey it was fast, but a some of the questions were strange
    • CommentAuthorFree Membernates1313
    • CommentTimeMay 16th 2008
     
    nates1313
    that was an easy survey.
    • CommentAuthorFree Membermmerritt
    • CommentTimeMay 17th 2008
     
    mmerritt
    I feel like I should buy Nike some flowers. I've been neglecting Nike for so long, and Nike must feel very sad.
    • CommentAuthorFree MemberLigner
    • CommentTimeMay 18th 2008
     
    Ligner
    thx guys:) im happy you tought it was fast, we where trying to keep it as short as posible:)
    • CommentAuthorFree Memberremetzler
    • CommentTimeMay 18th 2008 edited
     
    remetzler

    I took the survey and I feel that my answers were skewed because my view of Nike has changed.  Here's what I wanted to say about my image/loyalty to Nike:  I have to say that I'm very disappointed in the change Nike has made in their shoes.  Until a week ago, every pair of running shoes I have ever owned have been Nikes (even after testing other brands).  I upgraded to the newer version of the shoe model I was currently wearing and although they felt weird as soon as I put them on, I thought I would give them a shot because Nikes have never before failed me.  However, after wearing them on a few runs, I did what I've never had to do with any pair of shoes, I had to take them back to the store.  I was hoping that it was just a defect in my right shoe, but it wasn't.  Nike has added an "air pocket" to all of their performance running shoes and it really bothered my foot and even caused some shin pain.  I'm happy with my new brand of shoes; however, I don't like them as much as I've liked my past Nikes.  But until Nike removes or makes those "air pockets" less pronounced, I am no longer a loyal Nike fan.

    • CommentAuthorFree Memberwbbarry
    • CommentTimeMay 18th 2008
     
    wbbarry
    Very strange survey. Not to pick on the developers, but was this written in English or a translation? Or was this a standard marketing questionaire that was cut and pasted for Nike?
    • CommentAuthorFree MemberLigner
    • CommentTimeMay 19th 2008
     
    Ligner

    Remetzler:

    No answer will make the results skewed as long as its based on the truth :) Ashame to hear about nike tho

    wbbarry: 

    No offence taken, a lot of our questions are taken from two other english dissertions at Ph.D level. So yes some of them are not developed by us, but it’s not translated from any other languages or from any Nike questionnaires. The first two (or one) pages of questions were written by us in english. Do you remember if it was any special ones or just generally?

    Thanks again for helping us out

     

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